Blog & News

02.24.16 / Social Media MGH Social Media Blog Post

Don’t Feel Like “Liking”? There’s a Facebook Reaction For That

If you’ve ever found yourself wishing that Facebook allowed you to express yourself beyond a simple like, it’s your lucky day.

02.23.16 /Social MediaMGH Social Media Blog Post

Day 2: Snapchat On-Demand Geofilters (UPDATE)

For a one-day budget of $35, we designed a simple filter, set a radius around our office building and encouraged our employees to give it a whirl. Here are s...

02.22.16 /Social MediaMGH Social Media Blog Post

Snapchat On-Demand Geofilters Are Here!

That said, the social advertising game changes today with the launch of Snapchat’s new On-Demand Geofilter service. Now, not only can businesses create their...

02.19.16 /AdvertisingMGH in the News

Say Cheese! Food Photography Has a Moment

There are elaborate lighting setups. You’ve got the “stand-in” food and the “hero” food. And of course the many inside tricks that are used to exaggerate the...

01.19.16 /AdvertisingMGH Blog Post

It’s Time To Put A Stake In The Ground

Here’s my challenge for 2016. Be the customer and define yourself from their point­-of-view. Mystery shop your store. Put a stake in ground. Differentiate or...

01.05.16 /AdvertisingYes Horn

Advertising Hope

Cancer is going to lose, they tell you. No disclaimers. No, “Your results may vary.” Nothing.

12.13.15 /AdvertisingArrows

In Advertising, Never Forget: You're Not Your Customer

The lesson is clear. You can’t let your media habits influence your advertising plans.

Breaking news. MGH wants you as a client.